BAY SHORE, NEW YORK
In Bay Shore, the Guy Who Does the Work Owns the Company.
Manuel G. Lojano has been running General Line Services out of Bay Shore for years — telecom line work, kitchens, bathrooms, painting, and everything in between. He added roof rejuvenation after watching neighbours get quoted five figures on roofs that still had years left in them. He runs every job personally, gives homeowners the same answer he'd give his own family, and turns down the work that isn't right. [REPLACE WITH MANUEL'S REAL BIO — 3-4 SENTENCES]
Why Asphalt Shingles Actually Fail.
An asphalt shingle is a fibreglass mat saturated with asphalt — and asphalt is a petroleum product held together by volatile oils. Those oils are what give the shingle its flexibility, its waterproofing, and its ability to hold the ceramic granules on its surface.
Heat and UV drive those oils out. Not suddenly — continuously, from day one. As the oil content drops, the asphalt hardens. A hardened shingle can't expand and contract with the daily temperature swing anymore, so it starts to crack at a microscopic level. The bond holding the granules gives way. The granules wash into the gutter. Without granules, the exposed asphalt takes the full UV load directly, which drives out the remaining oil faster.
On Long Island there's a second engine driving the same loop. Every winter, water works into those micro-cracks, freezes, expands, and widens them — then thaws and does it again. Freeze-thaw doesn't create the brittleness. It exploits it, and it does so a few thousand times over the life of a roof.
Traditional roofing diagnoses oxidation as "age."
When a roofing contractor looks at a 15-year-old Long Island roof and says "it's at the end of its life," what they're actually observing is oil depletion — a chemical condition — and calling it a structural one. The distinction matters enormously, because a structurally failed roof has one remedy and a chemically depleted roof has two.
If the deck is sound, the flashing is intact and the shingle bodies are whole, the problem isn't that the roof is old. The problem is that it's dry. And dry is a condition you can reverse.
| Coatings & sealers | GreenSoy™ rejuvenation | |
|---|---|---|
| Where it goes | Sits on the surface as a film | Penetrates into the asphalt matrix |
| What it does | Covers the shingle | Replaces lost asphalt oils |
| Added weight | Yes — meaningful load on the deck | Negligible |
| Failure mode | Peels, cracks, needs re-coating | Nothing on the surface to fail |
| Appearance | Changes the roof's look | Roof still looks like a roof |
| Base material | Typically petroleum or acrylic | Soy-derived, USDA Certified Bio-Based |
| Test | Result | Testing body |
|---|---|---|
| Shingle flexibility restoration | Up to +217% after treatment | PRI Construction Materials Technologies |
| Hail impact granule loss | 0% granule loss | PRI Construction Materials Technologies |
| Fire rating after treatment | Class A retained | PRI Construction Materials Technologies |
| Cold-weather flexibility | Restored toward as-new performance | PRI Construction Materials Technologies |
| Sealant adhesion / wind resistance | Maintained after treatment | PRI Construction Materials Technologies |
Independent laboratory testing of GreenSoy™ treated asphalt shingles conducted by PRI Construction Materials Technologies. Laboratory results are not a guarantee of field performance on any individual roof. Results vary by shingle type, age and condition.
Roughly 11 million tons of asphalt shingle waste go into US landfills every year. Shingles don't meaningfully break down — a roof torn off on Long Island in 2026 is still sitting in a landfill long after the house it came from is gone. Rejuvenation produces none of it. Nothing is torn off, nothing is hauled away, and the product itself is soy-derived and USDA Certified Bio-Based.